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The Main Runway for Fashion Industry – Social Media, The New Fashion Icon!

social media and fashion industry

social media and fashion industry

Fashion Week Ready-to-Wear Fall/Winter 2012/2013 Collection.

Social Media has never been as important as this year. Bloggers are now invited to sit on the front rows, not only focusing on early-days streetstyles. They work closely with brands on the marketing side, but are also more and more involved in the creative process. Karl Lagerfeld regulary meets bloggers. Alexandre de Betak, one of the most famous Art Directors, is now contributing to Caroline Daily’s personal blog. A real revolution in the fashion world.

Because the microcosm was pretty reluctant to this “democratization  of fashion through digital, especially of high fashion“.But few trends changed the rules: Social Media is now the most important runway. An everlasting runway, that changes players, shareholders, reputation and creativity.

fashion and social media

fashion and social media

A professionalization of digital fashion influencers

Fashion bloggers aren’t just cool guys with cool cameras anymore. They not only shoot themselves in a mirror. They are designers, freelance consultants, copywriters, sometimes wannabe stars. Female AND male. Or so-called “slashers“:

“For the typical member of Gen Y, as well as the soon-to-be working age Millennials, the typical behaviour patterns of immediate pleasure seeking, multitasking and low boredom thresholds (typically all summed into the phrase ‘instant on’) makes slashing particularly appealing. (…) It is no surprise that greater quantities of people under 30 are choosing to have portfolio careers”.

Quality is enhanced: some bloggers now have their personal photographers. New skills are appearing in blog-posts: art direction, production, work with agencies. Talent managers are now targeting these people, booking them with the right brands.

social media in fashion for fashion

social media in fashion for fashion

When fashionistas meet entrepreneurs

On eBay France, fashion-related items are the most sought and sold. Some investors decided to dive into these new markets, trying to encourage young platforms to rise. Even if the gap can be huge between creatives and techies, it’s now melting:

“What we know unequivocally is that the momentum fashion startups are having–and this phenomenon of fashion, technology and finance coming together–won’t be slowing down in 2012.”

In France, Ben & Fakto has just conciliated fashion needs and post-crisis reality, focusing on “happy fashion” and social marketing, partnering with Babyloan.

What used to be 2 opposite worlds, is now merging. Because digital culture is now directly impacting the way fashion rejuvenates its ideas, finding new roots to some kinds of digital undergrounds. Main famous brands are now on TumblR, a way to propagate their vision of fashion but also to directly plug with new trendsetters. Trendsetters because they MAKE trends (photography etc.).

From inner circle to pervasive fashion

Communication used to be mastered. Authorized journalists were covering the runways. It was an inner-circle of happy fews. Where brands were only challenged by other brands. This time is over.

Traditional Haute Couture brands need to shape new paths. Because the inner-circle is becoming more and more pervasive. The agenda is challenged; there are now so many Fashion Weeks worldwide that there’s too much noise to only count on them. New media like Refinery 29 are dismantling Vogue or other traditional opinion leaders. Bloggers take the lead and do not hesitate anymore to claim when these editorial pipelines go wrong. The last example against ELLE France (accused of racism) has demonstrated that it’s no longer “fashion top journalists” against “the people”; and convinced us that “Eagles” can sometimes be cheap.

When classic catwalks aren’t enough to emerge

Since Louis Vuitton in 2009, the very first luxury brand to broadcast its fashion show live on Facebook, all the other brands have tried to follow the idea that a catwalk needed to be live. That this catwalk should be broadcast, commented, shared, by online communities of influencers. That the most important thing was to generated weak links, “hyphenated marketing“, that could be activated at the best time. We’ve seen in January that it’s not that easy to organize: during the last Gucci live stream catwalk (Men collection), we were only some dozens to live-chat on the related platform. Not much impact compared to Burberry.

Because it requires many skills (Social CRM, digital branding, Social Media Marketing) that cannot be improvized.

The last stats have shown how important fashion e-commerce is:

“Converting the sale online should be the very next focus for fashion sales online,” noted
Cohen, “Getting the consumer to go from browsing to purchasing takes new information beyond just product photos and price. It takes convincing the consumer to push the purchase button.”

A world in which Social Media is not an asset apart. But the core one.

Source: Socialmediatoday.com

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Digital Fashion Week – World’s First Live Streaming Only Fashion Week to be Hosted In Singapore October 2012

DFW Digital Fashion Week Singapore 2012

DFW Digital Fashion Week Singapore 2012

Live streaming of fashion shows has become de rigueur but we’re taking it up a notch with Digital Fashion Week (DFW). As the world’s first live streaming only fashion week, DFW will unify fashion and technology innovation in this groundbreaking advancement.

 

Digital Fashion Week 2012

 

Gone is the era of front row guests at the traditional fashion weeks. This time, we’re going digital. For the first time in fashion history, a fashion week will be live streamed solely online, and consumers can shop their favorite looks off the runway in real time and have them delivered in a matter of weeks – way before they hit the stores.

A high-profile showcase of celebrated designers from every major city, DFW gives designers the ability to reach out to consumers worldwide and global audiences absolute access into the world of fashion.

Labeled by CNN Go as ‘The Next Big Names in Singapore Fashion’, DFW is organized by the creative minds of STORM Creative Events Agency. As the pioneer of fashion show live streaming in Singapore in May 2011, it garnered a record high of 500,000 viewers from 90 countries within a week.

This October will see DFW’s debut edition, Digital Fashion Week Singapore exclusively available for viewing at http://www.digitalfashionweek.com. The twice-yearly event boasts an exciting designer lineup of Singapore’s biggest names presenting their Spring/Summer 2013 collections, with a special appearance by an international guest designer marking the inaugural event in a debut runway show.

Digital Fashion Week

Quote startMr. Keyis Ng, co-founder of Digital Fashion Week states, “Until now, no digital platform as powerful as DFW has
existed for designers to reach out to people worldwide.”Quote end

Besides live coverage of DFW front row and backstage buzz, interviews with designers and artistes and fringe events, DFW incorporates new features such as live runway commentaries by key fashion figures, pre-show performances by internationally renowned artistes and a one-stop mobile application to provide users with instant fashion show live streaming, videos, runway photos, designers information and e-commerce shopping – giving the global audiences a dynamic fashion week experience like never before.

Digital Fashion Week consists of three main elements:

Front Row Access:
Live backstage action of hair and makeup.
Live interviews with models, designers, hair and makeup artists.
Live pre-show performances by renowned artistes.
Live runway shows with special appearances by top models . Live runway commentary by key fashion figures.
Live post-show party coverage.

Real-Time Shopping:
Consumers can buy their favorite designs off the runway instantly and have them delivered within a matter of weeks.

Power to Influence:
Consumers will have the unique opportunity to provide the designers with instant feedback. The pre-orders made for every collection will provide designers with insights into market trends.

Mr. Keyis Ng, co-founder of DFW states, “Until now, no digital platform as powerful as DFW has
existed for designers to reach out to people worldwide. We aim to harness technology and
creativity to promote home-grown designers in each city to the global audiences by capitalizing on the hype generated from the fashion shows. The buzz created will then be directly converted into sales and sync the fashion communication cycle with its retail cycle.”

In conjunction with Digital Fashion Week Singapore, a virtual B2B platform, DFW Digital Showroom will also be launched. Press, buyers and retailers from all over the world can enjoy
exclusive access to intimate collection presentations by the DFW designers through lookbook
images and pre-recorded videos made available immediately after every fashion show. DFW will be the ultimate digital fashion gateway in connecting designers to the world.

“Singapore has grown to be Asia’s most network-ready country with one of the highest mobile
penetrations in the world. The age of Digital Fashion is here; it is the perfect timing for the fashion
industry to embrace the future of technology, first-hand in Singapore.” co-founder of DFW, Ms.Charina Widjaja said.

Besides its official launch as a twice-yearly event in Singapore, DFW will also proceed to other major cities around the world.

Show schedule, designer and performance lineup, additional updates will be announced in August 2012.

Frontrow DFW Digital Fashion Week Singapore 2012

Frontrow DFW Digital Fashion Week Singapore 2012

About Digital Fashion Week Private Limited
Digital Fashion Week Pte Ltd was founded in 2012 by the creative minds behind STORM Creative Events Agency. STORM is widely recognized for pushing boundaries by combining technology with lifestyle and was named by ELLE Singapore as ‘The Name to Watch’ within the first year of its launch. STORM has also been featured several times in leading publications namely Marketing Magazine UK, CIO Asia, Springwise.com, TrendHunter.com, The Straits Times, The New Paper, Lian He Zao Bao and many more. The team at STORM has worked with many established fashion houses ranging from high-end designer labels to mass market brands.

DFW Digital Fashion Week Singapore 2012

DFW Digital Fashion Week Singapore 2012

Original Source: PRWeb.com

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Fashion Top 10: Android Apps for Fashion Trends and Fashion Collections

Fashion Story Android Fashion Apps

Fashion Story Android Fashion Apps

There are many apps  available which can be used for keeping the track of fashion and about what is going on in the fashion circuits around the world. Here are top 10 Apps of Fashion

Android Fashion App, Fashion News Version 9

Android Fashion App, Fashion News Version 9

Fashion News Version 9

  1. It is very good medium sized app which pulls the fashion related news from other sites and combines them together which you can read on your screen.  You can get everything in this app which include the news, views, coupons and updates from twitter.

    Android fashion App, Tri Mirror Fashion

    Android fashion App, Tri Mirror Fashion

  2. TriMirror Fashion App

    It is an app which lets you share your own fashion and photos of the dresses with rest of the world. It has lined based display which can further be clicked to read the full story or view the full photo.  It is one of the most popular apps dealing with fashion.

    Android Fashion Apps, Fashion Camera App 2011

    Android Fashion Apps, Fashion Camera App 2011

  3. Fashion Camera: You can click the photos of any color and search the clothes from several stores. It is important app when you wish to find the clothes matching with your shirts or the pants.

    Android Fashion Apps, Fashion Language Guder App 2011

    Android Fashion Apps, Fashion Language Guder App 2011

  4. Fashion Language Guide: If you feel puzzled by the terminologies used by fashion designers, this is an app for you. You can search the terms quickly and know their meanings.

    Android Fashion Apps, Coco Chanel Fashion Design App 2011

    Android Fashion Apps, Coco Chanel Fashion Design App 2011

  5. Coco Chanel Fashion Designer : It is fantastic paid app which can be your companion for designing clothes on the fly. There are many templates included which can be used as base work. You would certainly like this app but it costs some money.
    Android Apps, Fashion Keys Lite App 2011

    Android Apps, Fashion Keys Lite App 2011

    Android Apps, Fashion Keys Lite App 2011

    Android Apps, Fashion Keys Lite App 2011

  6. Fashion Keys Lite :  It would show you the best designs of the leading designers from all over the world. You can browse through the work of various collections which were not only best selling but also were appreciated as well.

    Android Fashion Apps, NYLON Fashion App 2011

    Android Fashion Apps, NYLON Fashion App 2011

  7. NYLON Fashion App: It offers mini view of the Fashion Magazine. You can catch glimpses of best models and and the clothes.

    Android Fashion Apps, Fashion Diary App 2011

    Android Fashion Apps, Fashion Diary App 2011

  8. Fashion Diary : If you have trouble remembering what you wore last time to party, this app is certainly for you. You can keep track of your clothes and when they were used last time with this small app.

    Android Fashion Apps, Fashion Sense App 2011

    Android Fashion Apps, Fashion Sense App 2011

  9. Fashion Sense : It was best selling app of Apple and it remained on the charts of the popularity for very long time. Now the same app is available on the Android Platform. You can quickly add this small app to your android phone and begin to use the fashion on various body types. You can experiment with this app to find the best clothes which would look good on you.

    Android Fashion Apps, Wall Papers Fashion Design App 2011

    Android Fashion Apps, Wall Papers Fashion Design App 2011

  10. Wall Papers : Themes and other Elements: You can download wall papers of the popular designers and some of the wall papers allow you to customize them as well. The famous models and designers can be brought to your Android phone free of cost.

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Emerging Fashion Trends 2011 – New England’s Biggest Fashion Show, Boston Fashion Week on the Map for Innovative Fashion Shows and Fashion Designs

Boston Fashion Week

Boston Fashion Week

The 2011 Emerging Trends, a unique fashion event committed to advancing the fashion industry’s exceptional emerging designers, will be held in Boston, MA on September 24th, 2011. This event is a dedicated effort to aid the Boston fashion community in developing its reputation known for innovation and creativity.
Boston Fashion Week Sponsors 2010

Boston Fashion Week Sponsors 2010

The 2008, 2009, and 2010 Emerging Trends events demonstrated great success for participating designers and sponsors including former Project Runway contestants Jerry Tam, Maya Luz and Keith Lissner (The Fashion Show, Bravo TV). Expecting to generate 500+ attendees, we hope to further our achievements for the 2011 event. This event is an incredible opportunity for emerging designers from all over the world to showcase their designs to a variety of sponsors, buyers, press and media, as well as gain extensive exposure on the east coast.

Boston Fashion Week Show Bride

Boston Fashion Week Show Bride

The SYNERGY Events aims to provide a vehicle for promising designers to reveal their collections to an upscale audience. Attendees consist of community members interested in developing Boston Fashion Week on a larger scale, as seen in other cities such as New York and Los Angeles.

Boston Fashion Week Show Mandarin Orental

Boston Fashion Week Show Mandarin Oriental

Calling all fashion designers in the northeast: Boston Fashion Week is looking for a headlining designer for this year’s fourth annual Emerging Trends 2011 show. According to organizers, this event is a dedicated effort to help Boston’s fashion community develop a reputation for innovation and creativity.

Boston Fashion Week Innovative Design

Boston Fashion Week Innovative Design

Fashion bloggers have remarked that Boston’s show in the past has been particularly helpful for getting emerging designers off the ground, offering a place for them to network and present their work to fashion industry leaders. They expect well over 500 people this year.

Boston Fashion Week Show Lingerie La Perla

Boston Fashion Week Show Lingerie La Perla

Organizers of the event are looking for a headlining designer with a full line of 15 looks, and are also looking for accessory designers to collaborate with. According to their website, the starting runway package will cost you $1250 and booths are priced at $750. The runway package fee includes models, hair, makeup, video footage, and photography.

Boston Fashion Week Show

Boston Fashion Week Show

Interested in purchasing a ticket for the event, which is slated for 8pm on September 24th? Keep checking in on the Boston Fashion Week 2011 website, where ticket will be available for purchase.

You can check out some videos from previous Emerging Trends Shows below in 2010:

The Emerging Trends Fashion Show

Maria Hamilton’s and Crystal Noe (Collaborator/clothing Designer) at the Emerging Trends Fashion Show 2010 at the Park Plaza Castle in Boston, MA – created at http://animoto.com
Boston Fashion Week 2010 –  Shows & Interviews
 The Emerging Trends 2010 – Runway Show at Boston Fashion Week
The Emerging Trends 2010 – Runway Show
Falling Into Fashion: Boston Fashion Week 2010 (Part 1)
WEBN had the inside scoop at this year’s Boston Fashion Week. Executive Producer: Kayla Harrity
Falling Into Fashion: Boston Fashion Week 2010 (Part 2)
WEBN had the inside scoop at this year’s Boston Fashion Week. Executive Producer: Kayla Harrity
Rising Designs at Boston Fashion Week 2010
Boston Fashion Week 2010

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Copenhagen Summer 2011 Fashion Week, Fashion Festival and the Fashionable Green Fashion Walk

Copenhagen Fashion Week LogoCopenhagen Fashion Week

COPENHAGEN FASHION WEEK
Copenhagen Fashion Week has during the past few years developed into a large and renowned event with an international scope. Copenhagen is twice a year dressed in fashion, focusing on the industry, the press and buyers, but parts of the fashion week is now available to fashion interested consumers.

Copenhagen Fashion Week Catwalk

Copenhagen Fashion Week Catwalk

COPENHAGEN FASHION FESTIVAL
Copenhagen Fashion Week presents Copenhagen Fashion Festival in cooperation with Wonderful Copenhagen and Copenhagen City Centre parallel to the fashion week. Copenhagen Fashion Festival invites everyone to fashion week, when large parts of Copenhagen is transformed into a fashion Mecca of trendshows, exhibitions, miniconcerts, streetparties, exclusive designer clearance sales and parties.
Copenhagen Fashion Week Festival Logo

Copenhagen Fashion Week Festival

The festival begins on Wednesday and this coming August you can join the activities from Wednesday, August 3 – Sunday, August 7, 2011.
Check out the online event  schedule and stay updated on all the different activities during Copenhagen Fashion Festival.
Click on the event in the schedule and you will find information on where and how to participate – so stay tuned!
We wish you a fashionable week!
Green Fashion Eco Initiative

Green Fashion Eco Initiative

THE GREEN WALK
Kermit the Frog once said it wasn’t easy being green. He obviously hadn’t seen our guide to Copenhagen’s best options for sustainable fashion shopping. Do the right thing and shop the ethically responsible way – from organic materials to the welfare of factory workers, Copenhagen Fashion Festival is putting the spotlight on shops, which carry at least one label with a sustainable profile.
Copenhagen Fashion Week Pink Longest Outside Catwalk

Copenhagen Fashion Week Pink Longest Outside Catwalk

HAPPY RESPONSIBLE SHOPPING!
“It has to be easier for the consumers to show consideration for the environment. We need the clothing stores to use the labels of environment. The Nordic Ecolabel is an excellent example of how stores and distributers implement environmental initiatives in their production and sale. At the same time I urge consumers to buy clothes which are labeled with either the Nordic Ecolabel or the European Ecolabel.
” Karen Ellemann, Minister of the Environment
Copenhagen Fashion Week Pink Longest Outside Catwalk

Copenhagen Fashion Week Pink Longest Outside Catwalk

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Creating a Green Fashion Label

When consumers shop for groceries, they tend to review the nutrition label and ingredients list on the food package to obtain dietary information. This food label system helps people make an informed decision and lead healthier lifestyles. Shouldn’t consumers have resources for making similar choices when shopping for apparel products? According to the Textile Fiber Products Identification Act (TFPIA), all apparel products should have a label that includes: fiber content, country of origin, manufacturer identification, and care instructions.

 

However, the clothing label may not be informative enough to educate consumers regarding what processes were used to make the product and what environmental impacts those processes may have. One of the common myths consumers may believe regarding apparel products is that natural fiber products are more environmentally friendly than synthetic fiber products. Considering the fact that the textile and apparel industry is a major contributor to environmental degradation, it is important to provide more informative, easy-to-read labels for apparel products, responding to consumers’ growing concerns about environmental issues related to their consumable products.

From interviews with five apparel design personnel in two companies (although these opinions cannot represent all designers’ and merchandisers’ opinions), our research team found that they were aware of the environmental problems associated with dyeing and textile processing. However, interestingly, they did not regard themselves as responsible for correcting these problems.

They also indicated that the biggest determining factor for apparel designers and merchandisers when deciding where to obtain materials for production is the availability of materials from suppliers who have had a long–term relationship with the company. It seems that environmentally friendly materials were not their main concern. They added that if they were sure that their target consumers would be willing to purchase environmentally friendly products, they would practice sustainability. Without certainty, they did not want to take the risk because using green materials costs more. The industry personnel felt that there was nothing they could do as designers or merchandisers to address environmental issues, believing that environmentally friendly production was beyond their ability.

Do consumers agree with these opinions? To explore consumer opinions about green apparel products and purchasing behaviors, a serious of focus group discussions were conducted with 32 consumers. Although organic fibers and other green apparel options are already available in the market, participants demonstrated a lack of knowledge about these products. Interestingly, several respondents knew of organic clothing only in terms of simple items, such as T–shirts, while others did not even know that organic or green apparel was an available option.

In addition, the respondents agreed that if there were more information about green apparel products available, they would be more prone to buy them. They felt skeptical about current eco–claims because labeling of green apparel is voluntary and no general rules have been implemented for apparel product labeling. They added that current labels on green clothing did not offer an adequate amount of information to consumers. They were unsure of exactly what “environmentally friendly” meant and how the products they had seen were environmentally friendly. Additionally, most of the participants agreed that a well–established eco–label for apparel products would increase consumers’ knowledge of environmental impacts from apparel production and foster consumers’ green apparel purchasing behaviors.

Regarding willingness to buy green apparel products, they mentioned that they would be more likely to purchase green apparel products if they were cheaper and more readily available. Respondents indicated that they would not buy a less attractive environmentally friendly garment with the label attached to it over a more attractive conventional product. Therefore, before emphasizing green aspects, products should meet the quality expectations of consumers.

Based on these two investigations, the research team suggested that a labeling system could be used to reduce the information gap between producers and consumers. Green labels for textile and apparel products can facilitate choices for consumers making environmentally responsible purchasing decisions by motivating and/or educating them (D’Souza, et al., 2006).

As mentioned earlier, just as the nutritional facts and ingredients are listed on food packages, the apparel label can include customized information on how the content of a specific product and its production processes impact the environment. Our research team identified six sustainability aspects of apparel products as the key information that would be beneficial for consumers to know from the green apparel label: organic, biodegradable, safely dyed, fair trade, carbon footprint, and recycled. Creating eye–catching symbols accompanied by brief explanations for clarification, which convey the key aspects of sustainability within the apparel industry, will be necessary. This design will make the labels easy to read and serve as a convenient reference for consumers.

If the standardized and easy–to–read label is commonly used in the textile and apparel industry in the future, it will educate consumers about green products and their effects on our surrounding environment. By becoming more knowledgeable about green products, consumers will be able to make more informed purchases of environmentally responsible products. In addition, educated consumers will drive businesses to practice more sustainability. Adopting the easy–to–read, informative green label will help retailers promote their eco–friendly strategies. As people continue to show interest in green products through purchases, the availability of various green products will increase, resulting in growing diversity in the retailing industry.

This educational research brief is from the University of Delaware (Fiber Online Journal).
Creating a Green Label for Reducing the Gap

Authors:
Dr. Hae Jin Gam is an assistant professor in the Department of Family and Consumer Sciences at Illinois State University. She was a fashion designer in South Korea until 2001. Her doctoral research was in the area of sustainable apparel design and production development and was funded by the Environmental Protection Agency. Her current research interests include sustainability in the apparel and textile industry, apparel product development, consumers’ eco–friendly purchasing behavior, and the scholarship of teaching and learning.

Dr. Yoon Jin Ma is an assistant professor in the Department of Family and Consumer Sciences at Illinois State University. Her research interests include social responsibility in apparel consumption, manufacturing, and retailing; consumer behavior; services marketing; and scale development. She received the Student Best Paper Award at the doctoral level from the International Textile and Apparel Association (ITAA) in 2008, the Best Track Paper Award in the textile and apparel/international track from ITAA in 2009, and the Paper of Distinction Award in the consumer behavior track from ITAA in 2010

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Face-to-Face Networking

CONNECTING AT NETWORKING EVENTS

PREPARATIONS:

  • If possible, make one or two connections before the event and arrange to meet at the event.
  • Go to the event alone! Don’t hang out with friends or people you already know.
  • Set a goal before the event, for example, I will connect with six new people tonight. A goal should not be to see how many business cards you can collect.
  • Dress appropriately for the occasion.
  • Pick up a nametag. Put your career/job goal on your resume as well as your name.
  • Keep one hand free to allow yourself to shake hands with people without juggling drink, food, or other items.
  • Be prepared to offer help as well as receive. Be ready to tell others what you can do for them, and then follow up and do it.
  • Bring business cards and a pen in a pocket or easily accessible. You can create virtually free business cards from various internet sites. When you give someone your card, personalize it! for example, handwrite your cellphone number on it. write notes on the back of business cards you collect about the contact.

Making the Connection

  • Initiate a conversation with someone who is standing alone.
  • Have a few great conversation starters. Compliments work well! Have a one-liner to use when joining a group.
  • Don’t barge into a larger group. Ease in, make eye contact and gradually join the conversation.
  • When you introduce yourself, include what you do and why you are attending the event (what you are looking for). Be concise. Ask follow up questions about to information shared with you.
  • Be well-prepared to answer “What do you do?” with a concise, positive response. For example, respond that you are in transition and seeking a great new opportunity in the (your career) field.
  • During a conversation with a new contact, use the other person’s name two or three times. Ask them questions. Make good eye contact. Listen carefully to what they have to say.
  • Have a few good questions you could ask anyone in the room to jump-start a conversation that has gone dead.
  • Politely excuse yourself when leaving a conversation.
  • Know when to stop talking!

Follow Up

  • Send follow-up e-mails within 48 hours, preferably the day after the event.
  • Organize collected business cards. Add date and where you met the contact on each, along with notes about any special interests as an additional reason to keep in touch.

IMPROMPTU NETWORKING

You never know whom you’re going to run into on the bus, the train, at a party, or other unexpected setting. Suddenly you find yourself speaking to an expert in your desired career field, or the head of the most prestigious employer in industry.

How do you introduce yourself? What do you tell him/her about yourself? What kind of questions do you ask?

The best tactic is to be well-prepared in advance! Prepare and practice a short summary of who you are, what you would like to do in the future, and the type of help that you need to get you there:

I’ll be graduating from Loyola University Chicago this spring with my degree in English. I’d ultimately like to use my technical writing skills in trade magazines, particularly relating to the travel industry. I would really appreciate any advice you can give me. Would you consider setting up a short appointment for an informational interview to help me explore my career goals?


PROFESSIONAL ASSOCIATION CONFERENCE & MEETINGS

Join a local professional association and volunteer to work at one of their conferences or meetings. Many associations have special student memberships.

VOLUNTEER ACTIVITIES

Volunteer activities bring you in direct connection with people in your chosen career, particularly in the nonprofit industry.


Source: luc.edu

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