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Emerging Fashion Trends 2011 – New England’s Biggest Fashion Show, Boston Fashion Week on the Map for Innovative Fashion Shows and Fashion Designs

Boston Fashion Week

Boston Fashion Week

The 2011 Emerging Trends, a unique fashion event committed to advancing the fashion industry’s exceptional emerging designers, will be held in Boston, MA on September 24th, 2011. This event is a dedicated effort to aid the Boston fashion community in developing its reputation known for innovation and creativity.
Boston Fashion Week Sponsors 2010

Boston Fashion Week Sponsors 2010

The 2008, 2009, and 2010 Emerging Trends events demonstrated great success for participating designers and sponsors including former Project Runway contestants Jerry Tam, Maya Luz and Keith Lissner (The Fashion Show, Bravo TV). Expecting to generate 500+ attendees, we hope to further our achievements for the 2011 event. This event is an incredible opportunity for emerging designers from all over the world to showcase their designs to a variety of sponsors, buyers, press and media, as well as gain extensive exposure on the east coast.

Boston Fashion Week Show Bride

Boston Fashion Week Show Bride

The SYNERGY Events aims to provide a vehicle for promising designers to reveal their collections to an upscale audience. Attendees consist of community members interested in developing Boston Fashion Week on a larger scale, as seen in other cities such as New York and Los Angeles.

Boston Fashion Week Show Mandarin Orental

Boston Fashion Week Show Mandarin Oriental

Calling all fashion designers in the northeast: Boston Fashion Week is looking for a headlining designer for this year’s fourth annual Emerging Trends 2011 show. According to organizers, this event is a dedicated effort to help Boston’s fashion community develop a reputation for innovation and creativity.

Boston Fashion Week Innovative Design

Boston Fashion Week Innovative Design

Fashion bloggers have remarked that Boston’s show in the past has been particularly helpful for getting emerging designers off the ground, offering a place for them to network and present their work to fashion industry leaders. They expect well over 500 people this year.

Boston Fashion Week Show Lingerie La Perla

Boston Fashion Week Show Lingerie La Perla

Organizers of the event are looking for a headlining designer with a full line of 15 looks, and are also looking for accessory designers to collaborate with. According to their website, the starting runway package will cost you $1250 and booths are priced at $750. The runway package fee includes models, hair, makeup, video footage, and photography.

Boston Fashion Week Show

Boston Fashion Week Show

Interested in purchasing a ticket for the event, which is slated for 8pm on September 24th? Keep checking in on the Boston Fashion Week 2011 website, where ticket will be available for purchase.

You can check out some videos from previous Emerging Trends Shows below in 2010:

The Emerging Trends Fashion Show

Maria Hamilton’s and Crystal Noe (Collaborator/clothing Designer) at the Emerging Trends Fashion Show 2010 at the Park Plaza Castle in Boston, MA – created at http://animoto.com
Boston Fashion Week 2010 –  Shows & Interviews
 The Emerging Trends 2010 – Runway Show at Boston Fashion Week
The Emerging Trends 2010 – Runway Show
Falling Into Fashion: Boston Fashion Week 2010 (Part 1)
WEBN had the inside scoop at this year’s Boston Fashion Week. Executive Producer: Kayla Harrity
Falling Into Fashion: Boston Fashion Week 2010 (Part 2)
WEBN had the inside scoop at this year’s Boston Fashion Week. Executive Producer: Kayla Harrity
Rising Designs at Boston Fashion Week 2010
Boston Fashion Week 2010

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How to Become Fashion Designer ( Part 6 ) – Well Put Together

What to Include in Your Fashion Portfolio

What’s the most common faux pas when it comes to fashion design portfolios? Many fashion design students and entry-level apparel designers make the mistake of filling their fashion portfolios with all of their favorite fashion illustrations, or photos of garments they’ve made.
The trouble with this is that apparel industry companies don’t need to see tons of imaginative avant-garde fashion sketches – who’s really going to wear that stuff? They just don’t sell! Don’t get me wrong, you should still show off some fashion figure illustrations and your ability to develop an apparel design collection, but following an organized presentation format is a much better approach to showing off your fashion design talents and skills.

Choose Your Dream Market

First thing’s first: decide in which market you want to have your fashion career, and make a list of fashion industry companies that fit into that category. For example, if you would love to be a fashion designer for a better sportswear collection such as Bebe, other fashion companies on your list could include Armani Exchange, Anthropology, and DKNY. Then take some time to look into the companies you chose. What’s their design philosophy? Who is their customer? Where do they draw inspiration from, and what does their current collection look like?

Once you’re familiar with the type of fashion industry companies you want to design for, think about what they want to see from you – the fashion designer. You’ll need to show that you have an eye for style and can create a cohesive apparel design collection for a specific customer, and the company should be able to identify with the price point and styling of your fashion designs.

Putting It All Together

In addition, most entry level or assistant fashion designers start out sketching computer fashion flats, assembling fashion presentation boards, and preparing apparel tech packs. Show your prospective employers that you’ve got each area covered! Develop a series of 3 to 6 small groups with 6 – 8 fashion figures or complete outfits per group. Start off each design group with an inspiration page: a collage of images, fabric swatches and other findings that help set the mood and introduce the color story for the group. Next come the fashion illustrations, which show fashion figures in various poses wearing your apparel designs. These fashion sketches will demonstrate how garments will look on a fashion body and give you the opportunity to express how you would match up each piece to create coordinated outfits.

 

Following your fashion figure illustrations are flat sketches or floats (stylized flats). A “flat” is basically a black and white sketch of how a garment looks when laid flat. Fashion flats must be clean, correctly proportioned, and include all garment details like: seams, topstitching, buttons and hardware. While some apparel companies still sketch flats by hand, the vast majority creates flat sketches via computer so it is important that you are comfortable using popular CAD software such as Adobe Illustrator for the fashion industry.

Apparel floats are more stylized versions of flat sketches that usually show some kind of movement in the garment. Alternating the use of flats and floats from one fashion design group to another is a good way to add variety to your fashion presentation layout while showing your versatility. Fashion CADs (flat sketches rendered with colors and fabrics) can also be incorporated into a group of your fashion illustrations or flats and can be added as a separate section.

 

And please don’t just display your fashion sketches on a plain white or solid color page! Tie each design group together using fashion backgrounds that follow the theme for each group. Fashion backgrounds are an extra opportunity to show your creativity and fashion presentation skills.

Does Size Really Matter?

In a word: yes! Make sure your fashion design portfolio is a manageable size. Most likely, you’ll be showing your fashion portfolio in an office and need to open it on a small or cluttered desk. Anything larger than 9″ x 12″ is just too large and unnecessary. I remember making my first fashion portfolio 11″ x 17″ (the advice of a college professor, believe it or not). As you can imagine, it was not practical at all – I even recall one interview in a small office where I had to present my apparel design portfolio from my lap!

That being said, by following these guidelines, you’ll be sure to create a kick butt fashion design portfolio that will get your talents noticed and give your fashion career a competitive edge amongst other apparel design candidates!

Source: Designernexus.com

 

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How to Become Fashion Designer ( Part 5 ) – Fulfilling Your Vision

Becoming Your Own Fashion Designer

I know some of you may have been disappointed by the realities we exposed in our “How to Become a Fashion Designer” article series. Our apologies, but we had to destroy the bliss of naivety to spare you from many rude awakenings when you start your fashion career! That being said, I’m sure there are also some of you who are determined to become that ideal vision of a fashion designer: create your own label, design your own fashion lines, runway fashion show and the whole nine. We commend your ambitiousness and of course, we are here to help! Here’s our suggested approach to become your own fashion designer.

Learn the Fashion Biz

First thing’s first, and we’ve all heard it a million times: Fashion is first and foremost a business. Yes it’s true – you could have the best apparel collection in the world, but if you don’t have the business savvy to manage your fashion design operations or market yourself; you’re in for a rough and disappointing journey in the fashion industry. Countless talented fashion designers try creating an apparel line without the proper business foundation to support them. Issac Mizrahi, and Narciso Rodriguez are just a few well-known fashion designers whose fashion careers were almost destroyed by their lack of business knowledge.

We highly recommend educating yourself and taking business courses- either in school or on your own. Really get to know the fashion industry. However, if for some reason you prefer not to, you should at the very least seek a knowledgeable (and trustworthy) business partner to handle that end for you.

Finding a Niche

Concerning the actual apparel designs, if you want to make your mark and get noticed in the fashion industry, you have to make sure your apparel designs stand out amongst the swarm of pretty outfits already crowding the runways. If your vision for your collection is just to design “pretty” clothes, the chances of your work getting noticed are like finding a needle in a haystack! The cliché word of advice is to design for a niche market. But what does that mean?

A Cause for Design

Here’s our take on finding a niche: find a cause, and design for that cause. Choose something that you’re passionate about, or pick a theme and design for that theme. Create a trademark that you will become known for. Betsey Johnson is known for her funky, outrageous, one-of-a-kind garments that reflect her quirky personality. Diesel created their highly functional, hardware driven signature style from the construction worker lifestyle. When apparel designs are consistently focused around a specific element or concept, they will receive more attention and that concept will become your design signature. Once your fashion line is established and well known, you can always expand. And whatever you decide on, make sure it’s something you believe in; something you are passionate about. When your fashion designs come from the heart, it shows, and you’re inspiration will be endless.

Get Your Name Out There!

So once you’ve selected your cause and designed an extraordinary apparel collection around it, how do you make sure your fashion designs get publicity? Fortunately, modern technology makes promoting yourself a much easier task. There are tons of venues that showcase emerging fashion designers such as nolcha.com and haute.net (See the Independent and Underground Fashion at our Resource Center for more links). There you will find underground designer showcases that give beginner designers their own venue space. You bring the designs – they bring in the crowds.

In the past few years, an underground fashion revolution has emerged, creating a shift in the apparel industry. Consumers are tired of apparel fashion clothing that is dictated by an elite few fashion designers, and have begun searching for more unique, down to earth sources for their apparel & fashion needs. New waves of fashion designers are discovered in unconventional places and recognized for their individual fashion design styles. Educating yourself, knowing the business, designing for a cause you love, and promoting yourself through new avenues are all steps in the right direction towards having the fashion design career you’ve always envisioned!

Source: Designernexus.com

 

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eBay takes on Fashion with new iPhone app

  • eBay, one of the world’s leading online destinations for fashion, introducing the eBay Fashion app for the Apple iPhone.

The new app delivers a personalised shopping experience where shoppers can browse, buy — and virtually “try on” — items from the world’s largest online selection of new, designer, branded and vintage merchandise — virtually anytime, anywhere.

 

Available for free via iTunes, the new app delivers an enhanced tool for customers to shop for fashion on eBay and unlock the value and selection available on eBay’s Marketplace, right from the palm of their hand.

“With eBay’s Fashion app, we’ve created a unique shopping experience that consumers cannot get in front of a desktop computer, or even in a brick and mortar store,” said Steve Yankovich, VP of mobile platform, eBay.

“Shoppers can browse the millions of clothing items on eBay’s ‘racks’, build outfits to share with friends and even virtually ‘try on’ clothing without ever stepping inside a dressing room.”

The eBay Fashion iPhone app offers multiple features to help shoppers find the perfect look and discover their personal style, including:

  • A Personalised Closet allowing users to add, store and curate favourite fashion finds in one place.
  • An Outfit Builder enabling users to mix and match items from their Closet and virtually try them on to create unique looks.
  • Social Media Sharing functions enabling users to share favorite fashion finds via FacebookTwitter, and email.
  • Direct entry to the eBay Fashion Vault offering instant access to new, fixed price clothing, shoes and accessories at great value through exclusive, limited time discounts on coveted designer brands so users never have to miss a sale.
  • A Virtual Style Gallery showcasing the latest trends and fashions on the home screen in a slide show format. Users simply tap the picture of an item they like to search for similar items available on eBay’s Marketplace.
  • A customised eBay account view from the fashion perspective through My eBay (Fashion), only displaying fashion listings to help users plan their wardrobe.
  • Source: letitflow.com

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    Fashion Designer Career Information

    Fashion Designers Overview

    Fashion designers with a 2-year degree or 4-year degree in fashion design who are knowledgeable in fashion trends, fabric, and textiles are what employers are looking for. Due to the creativity and glamour of the job, there is a lot of competition to become a fashion designer. Most jobs for fashion designers are in California and New York.

    Nature of the Work for Fashion Designers

    Fashion Designers
    Fashion designers study fashion trends, sketch designs of clothing and accessories, select colors and fabrics, and oversee the final production of their designs in order to produce clothing items and accessories that consumers want to purchase. Fashion designers can work in men’s, women’s, and children’s apparel, including intimate apparel and maternity wear.


    Many fashion designers specialize in clothing, footwear or accessories but some enjoy creating designs for all three. Between 18 and 24 months, fashion designers begin their design process and turn it into a final production. A fashion designer’s first step is to research trends in current fashion and to predict the trends that will follow. Whether they use trend reports or do their own research, fashion designers rely on the research to indicate what styles, colors, and fabrics will be popular in the upcoming season.

    Trend reports and research are also important to textile manufacturers who use the information to begin designing patterns and fabric simultaneously with the fashion designer who is sketching the design. Once a fashion designer’s sketch is complete, the fashion designer and manufacturer meet to discuss fabric and pattern choices.

    A prototype is created once the design and fabric are agreed upon which uses cheaper materials as a model to make any necessary adjustments.

    Once a fashion designer make a decision, article samples are made and distributed to clothing retailers. Fashion designers can also see their design at fashion and trade shows throughout the year.

    Though many fashion designers sketch by hand, many use computer-aided design (CAD) to translate the sketches into the computer where fashion designers can view their designs on virtual models.

    The involvement of a fashion designer depends on the size of the design firm and experience. For large design firms, fashion designers usually take on the role as lead designer who create designs, choose colors and fabric and oversee the technical designers responsible for turning the idea into a final product. Large firms may also employ their own pattern makers and tailors as well. For fashion designers working in smaller firms, a bulk of their work includes overseeing technical aspects, pattern making, and sewing. Some fashion designers choose to work for apparel wholesalers or manufacturers. This involves fashion designers to design for the masses where designs come in various colors and sizes.

    Many fashion designers are also self-employed and design for individual clients as well as those who sell their designs to retail or specialty stores. Fashion designers in costume design for motion picture, performing arts or television productions perform extensive research on certain styles and eras and then draw sketches, select fabrics and oversee production. They may also be restricted to a costume budget.

    Fashion designers employed by manufacturing establishments, wholesalers, or design firms will usually work normal and regular hours while those who freelance can either work by job or under a contract. Freelance fashion designers can work long hours in smaller environments where pressure is intense from clients. Whether fashion designers work in large firms, small firms, or freelance, long hours will occasionally be necessary for all fashion designer who have to meet deadlines or prepare for fashion shows.

    Communication is essential for fashion designers who are constantly dealing with suppliers, customers and manufactures.

    Fashion designers may also need to travel for fashion shows or to get fabric.

    Training, Other Qualifications and Advancement for Fashion Designers

    A fashion designer typically needs an associate degree or a bachelor’s degree in fashion design in order to find employment. Fashion designers who may be thinking about running their own business or store may also combine a fashion design degree with a business,marketing, or fashion merchandising degree. Typical courses for an associate or bachelor’s degree in fashion design includes color, textiles, sewing and tailoring, pattern making, fashion history and computer-aided design (CAD). Taking courses in human anatomy, mathematics, and psychology can also be useful for understanding the body and how to run a company.

    Around 300 postsecondary institutions with programs in art and design are accredited by the National Association of Schools of Art and Design. Most schools expect a basic art or design course to be completed before formal admittance into a program is allowed. Sketches may also be requested before admittance.

    Interning, working at manufacturing firms, working at retail stores or with a personal stylist can help fashion designers learn the necessary skills of the industry.

    Those who want to become successful fashion designers can also enter their designs into amateur or student contents.

    Fashion designers must have a strong aesthetic, good communication skills, be able to problem solve and sketch. A good portfolio is also important for an aspiring fashion designer to have. The ability to work well in teams is also important for fashion designers who will remain in contact with manufacturers, supplies, and buyers.

    Though design is a big part of becoming a fashion designer, they must also be knowledgeable in pattern making and sewing. Knowledge of these skills will make it easier for fashion designers to instruct others on how garments should be constructed.

    Those starting out as fashion designers usually begin as sketching assistants for pattern markers. After working for an experienced designer, fashion designers may be able to advance to such positions as design department head or chief designer.

    Some fashion designers also go on to start their own business or begin selling their designs to stores.

    Top 10 Most Popular Fashion / Apparel Schools

    1. Fashion Institute of Technology (New York, New York)
    2. The Fashion Institute of Design & Merchandising – Los Angeles (Los Angeles, California)
    3. The New School (New York, New York)
    4. Academy of Art University (San Francisco, California)
    5. International Academy of Design and Technology (Multiple Campus Locations)
    6. Iowa State University (Ames, Iowa)
    7. Katharine Gibbs School – New York City (New York, New York)
    8. Savannah College of Art and Design (Savannah, Georgia)
    9. The Illinois Institute of Art – Chicago (Chicago, Illinois)
    10. Virginia Commonwealth University – Richmond (Richmond, Virginia)

    See All Fashion/Apparel Design Schools

    Online School: The Art Institute of Pittsburgh – Online Division

    Employment and Job Outlook for Fashion Designers

    Number of People in Profession

    15,780

    Changing Employment (2008-2018)

    Employment is projected to little or no change (decrease or increase by 2%).

    Job Opportunities & Competition

    May face, or can expect, keen competition for job opportunities. Job openings may be fewer than job seekers.

    About 15,780 jobs are held by fashion designers, 31 percent work for apparel, piece goods, and wholesalers while 13 percent work for apparel manufacturers.

    With a high demand for clothing, footwear, and accessories, some new jobs may open for fashion designers. Middle-income consumers are demanding affordable yet stylish clothing which means fashion designers will be needed in apparel wholesalers.

    Since most apparel manufacturing is done overseas, cut and sew manufacturing jobs will likely decline.

    Design firms that design mass-market clothing in department stores and retail stores will offer the most job opportunities for fashion designers.

    Earnings and Salary for Fashion Designers

    Median annual wages for salaried fashion designers are $64,260. The middle 50 percent earn between $44,110 and $90,020. The lowest 10 percent earn less than $32,320, and the highest 10 percent earn more than $130,900.

    Source: Bureau of Labor Statistics Occupational Outlook Handbook

    Source: Campusexplorer.com

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    16 Key Luxury Fashion Brand Distributors

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    A round up of sixteen of the most prominent luxury goods distributors, including Bosco di Ciliegi, Bluebell, Swiss Prestige and Chalhoub Group.

    Despite their inherant focus on brand control, luxury manufacturers have commonly relied on local distributors to introduce products to new markets, acknowledging that whilst they might know what is best for their brand communications, design and development, they may not necessarily understand local cultures, retail climates and stores. Whilst houses retain control of distribution in home-markets of Europe and the US, markets such as the United Arab Emirates, Asia and Russia, are often leveraged through a network of premium distributors.

    Luxury Society investigated the distribution market and presents a round up of the most influential groups around the world. For a complete listing of distribution groups, we invite you to explore the Luxury Society directory and discover further titles in your region.

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    Valiram, Malaysia

    The Valiram Group operates high fashion and luxury-goods boutiques in domestic and airport retail environments, housing both branded and multi-branded stores that feature some of the world’s finest luxury brands. Recently the group began fragrance distribution in Malaysia, for Cartier, Lalique and Asprey, with plans to grow the business to their other serviced regions, Singapore, Indonesia and Australia.

    Brands: Bally, Bvlgari, Cartier, Chanel, Chloé, Chopard, Coach, Dunhill, Fendi, Giuseppe Zanotti, Godiva, Hermès, Hugo Boss, Jimmy Choo, Montblanc, Omega, Rolex, Salvatore Ferragamo, TAG Heuer, Tod’s, Vertu, Versace

    Stores: Eye Spy, Fashion Gallery, Flying Emporium, Luxury Fashion, Podium Motorsport, Swiss Watch Gallery, Vie Beauté, Wear + When

    LS Company Profile: Valiram Group
    Website: Valiram Group
    Contact: Email

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    Bluebell, Hong Kong

    The Bluebell Group is an importer, agency and distributor of exclusive lifestyle products, managing a portfolio of fashion, accessories, perfumes and cosmetics, leather goods and homewares brands. They work closely with international brand owners to tailor distribution and marketing direction to match each brand’s strategy and have built a presence in China, Hong Kong, Indonesia, Japan, Korea, Malaysia, Singapore, Taiwan and Thailand.

    Brands: Paul Smith, Céline, Givenchy, Fendi, Blumarine, Kenzo, Twenty8Twelve, Moschino, Anya Hindmarch, Barbara Bui, Trussardi, Jimmy Choo, Louis Vuitton, Celine, Marc Jacobs, Loewe, Dior, Fendi, Davidoff

    LS Company Profile: Bluebell Group
    Website: Bluebell Group
    Contact: Email

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    Chalhoub Group, Dubai

    The Chalhoub Group specialises in the retail and distribution of renowned brands within the sectors of Beauty, Fashion and Gifts. They represent a portfolio of over 280 luxury brands, manage over 350 retail outlets and have a presence in 14 countries, partnering with prestigious houses such as Baccarat, Christofle, Christian Dior, Louis Vuitton and Nina Ricci.

    Brands: Fendi, Swarovski, Christian Dior, Louis Vuitton, Marc Jacobs, Céline, Chanel, Prada, Givenchy, Calvin Klein, Barbara Bui, Christian Louboutin, Dsquared, Kenzo, Lanvin, Paule Ka

    Stores: Tangara, Faces, Scarpe, Tagz

    LS Company Profile: Chalhoub Group
    Website: Challhoub
    Contact: Email

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    FJ Benjamin, Singapore

    FJ Benjamin developes retail and distribution networks for international luxury and lifestyle brands across Asia, as well as handling their promotion and brand building within the region. The public company, headquartered in Singapore, was listed on the Singapore Exchange in November 1996. It has offices in 8 cities, represents over 20 brands and operates over 170 retail stores/shop-in-shops, retailing and distributing luxury and lifestyle products and time pieces across Southeast Asia and Australia.

    Brands: Céline, Rado, Givenchy, Goyard, DeWitt, Girard-Perregaux, Victorinox Swiss Army

    LS Company Profile: FJ Benjamin
    Website: FJ Benjamin
    Contact: Email

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    Genesis Colors, New Dehli

    Originally spearheading the corporatisation of the Indian fashion industry, building buisnesses for premium designer labels such as Satya Paul, Deepika Gehani, Samsaara, Shobhaa De and Bwitch, Genesis Colors, forayed into the marketing and distribution of world-renowned luxury brands in India, through its new division, Genesis Luxury Fashion. The group services the Indian market through branded stores.

    Brands: Burberry, Paul Smith, Canali, Kenzo, Just Cavalli, Bottega Veneta, Aigner, Jimmy Choo.

    LS Company Profile: Genesis Colors
    Website: Genesis Colors
    Contact: Email

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    Rivoli Group, Dubai

    The Rivoli Group is a private company, with a diverse portfolio of international luxury brands and network of retail outlets within the United Arab Emirates and lower Gulf States. The group has become one of the largest importers and retailers of luxury brands in the Middle East and retails a wide range of product categories, including watches, writing instruments, menswear, accessories, gift items and eyewear.

    Brands: Bang and Olufsen, Blancpain, Carl F. Bucherer, Girard-Perregaux, Glashutte, IWC, JM Weston, Longines, Montblanc, Omega, Rado, Rivoli Silks, Tissot, Vertu, Zenith Boutique

    Stores: Rivoli, Rivoli Eyezone, Rivoli Arcade, Rivoli Gifts, Rivoli Prestige, Rivoli Textiles, Table Art, Tag Heuer, Younly

    LS Company Profile: Rivoli Group
    Website: Rivoli Group
    Contact: Online Enquiry

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    Al Tayer, Dubai

    Al Tayer Group is a privately-held, diversified company with operations in 12 countries in the Middle East and beyond. Their operations incorporate automobile sales and service, luxury and lifestyle retail, perfumes and cosmetics distribution and engineering as well as interiors contracting. The Group operates over 180 stores across multiple markets in the Middle East, including Bahrain, the Kingdom of Saudi Arabia, Lebanon and Qatar. Their Insignia division retails 26 luxury fashion and accessories brands in 85 locations throughout the region.

    Brands: Armani, Bvlgari, Bloomingdale’s, Banana Republic, Ford, Ferrari, Gucci, Gap, Harvey Nichols, Maserati, Bvlgari, Boucheron, Bottega Veneta, Dolce & Gabbana, Emilio Pucci, Giorgio Armani, Gucci, Ligne Roset, Yves Saint Laurent

    LS Company Profile: Al Tayer
    Website: Al Tayer
    Contact: Email

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    Luxasia, Singapore

    The Luxasia Group is a large scale distributor of fragrance and beauty brands in Asia. Established in 1986, the business employees over 1500 people and operates in ten countries, namely Singapore, Malaysia, Indonesia, Phillipines, Thailand, VIetnam, India, China, Hong Kong and Taiwan.

    Brands: Aqua di Parma, Burberry, Bvlgari, Calvin Klein, Carolina Herrera, Chloé, Davidoff, Ermenegildo Zegna, Guerlain, Hermès, Issey Miyake, John Paul Gaultier, Lanvin, Marc Jacobs, Nina Ricci, Prada, Salvatore Ferragamo, Stella McCartney, Vera Wang, YSL Beaute

    Stores: Escentials

    LS Company Profile: Luxasia
    Website: Luxasia
    Contact: Online Enquiry

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    Onward Kashiyama, Tokyo

    Onward Kashiyama is a Japanese clothing manufacturer, distributing clothing under its own line as well as producing licensed garments for big name designer brands. Under the licensing business, the group oversees more than 25 different clothing lines around the world as well as Onward branded pieces for sale in its own boutiques. There are more than three dozen stores currently in Japan owned by Onward Kashiyama and multiple more outside Japan in China, South Korea, France, Italy, and Britain.

    Brands: Calvin Klein, Jean Paul Gaultier, Sonia Rykiel, Paul Smith

    LS Company Profile: Onward Kashiyama
    Website: Onward Kashiyama
    Contact: Email

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    BinHendi Enterprises, Dubai

    BinHendi Enterprises operates twenty-nine fashion, jewellery, accessory and food retail outlets in the UAEand GCC, with plans to expand into metropolitan cities Mumbai and Delhi in India. Today the group has successfully introduced more than 75 world-renowned brands to the UAE in the fields of fashion, watches, jewellery, accessories, furniture and fine dining, quickly developing a diverse retail portfolio of the world’s most prestigious brands

    Brands: Brioni, Hugo Boss, Paul & Shark, Artioli, Shanghai Tang

    LS Company Profile: BinHendi Enterprises
    Website: Binhendi Enterprises
    Contact: Online Enquiry

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    Bosco di Ciliegi, Moscow

    Founded in 1991, Bosco di Ciliegi retail and distribute an impressive array of luxury brands throughout Russia, as well as operating multibrand stores Donna Bosco, Bosco Uomo, Bambino Bosco and Bosco Scarpa. The group focus primarily on fashion, accessories, jewellery and timepieces, as well as luxury fragrance and cosmetics. Their stores are located in historic shopping centers such as Petrovsky Passage, Moscow, as well as St. Petersburg, Samara, Yekaterinburg and Milan.

    The company operates historical department store GUM on Red Square in Moscow, with a façade extending almost 250m along the eastern side of the square. Bosco di Ciliegi purchased the controlling share of the business in 2005 and currently manages almost 200 stores within the complex.

    Brands: Alberta Ferretti, Armani Collezione, Barbara Bui, D&G, Ermenegildo Zegna, ETRO, Hugo Boss, Jean Paul Gaultier, Jil Sander, Kenzo, La Perla, Max Mara, Moschino, Paul Smith, SportMax, Alberto Guardiani, Casadei, Cesare Paciotti

    LS Company Profile: Bosco di Ciliegi
    Website: Bosco di Ciliegi
    Website: GUM
    Contact: Email

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    Shreyans, Mumbai

    Shreyans is a retailer and distributor of luxury mobility, fashion, lifestyle and jewellery brands in India, developed by a USC graduate Ashish Chordia. Chordia identified a tremendous opportunity for luxury brands in the Indian market whilst working for Deloitte in the US, he then began acquiring the rights to some of the world’s most luxurious brands, which he distributes and retails in India today.

    Brands: Porsche, Ducatti, Netjets, Dolce & Gabbana, Christian Dior, Etro, Emilio Pucci, Fendi, Van Cleef & Arpels

    LS Company Profile: Shreyans
    Website: Shreyans
    Contact: Email

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    Swiss Prestige, Hong Kong

    Swiss Prestige represents Swiss watch manufacturers in Asia, specialising in the field of mechanical timepieces. Wth offices in Hong Kong, Beijing, Shanghai, and Taipei, Swiss Prestige also represents well-known Swiss watch brands in China, Taiwan, Philippines, Thailand and Australia.

    Brands: Corum, Eberhard & Co, Greubel Forsey, Hublot, Oris, Roland Iten

    LS Company Profile: Swiss Prestige
    Website: Swiss Prestige
    Contact: Email

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    Sparkle Roll Group, Hong Kong

    Sparkle Roll Group is a distributor of top-tier luxury goods in the People’s Republic of China, distributing ultra-luxury automobiles, haute horlogeries, haute jewellery and renowned French wines.

    Brands: Bentley, Lambourghini, Rolls Royce, Richard Mille, Parmigiani, DeWitt, Boucheron, Federico Buccellati

    LS Company Profile: Sparkle Roll Group
    Website: Sparkle Roll Group
    Contact: Email

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    DKSH Luxury & Lifestyle, Shanghai

    DKSH provides market expansion, distribution and retailing services for high-end lifestyle watches, accessories, apparel and household luxury goods across Asia. Their Luxury & Lifestyle division has almost 9,000 retail points of sale, ten company boutiques, 152 shop-in-shops, and 453 brand corners with 323 specialists working in 11 countries. Core markets include China, Hong Kong, Taiwan, Japan, Thailand, Malaysia, Singapore, Australia, New Zealand, and South Korea.

    LS Company Profile: DKSH
    Website: DKSH Luxury Lifestyle
    Contact: Online Enquiry

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    Mercury, Moscow

    Mercury began as a jewellery shop in Moscow over 15 years ago and now generates more than 1 billion euros n annual sales. The group retails and distributes a wide selection of the world’s top luxury goods, including fashion and accessories, jewellery and luxury automobiles.

    The group also operates luxury department store Tsum, located in a six-story historical building at Petrovka street. It carries more than 1000 brands of fashionable apparel, perfumery and jewelry, as well as “TSUM Globus Gourmet” gastronome, a fusion restaurant, a cigar room, a café and Champagne-bar by Veuve Clicquot.

    Brands: Bentley, Maserati, Gucci, Prada, Chopard, Dolce & Gabbana and more

    LS Company Profile: Mercury
    Website: Mercury
    Website: TSUM

    Source: Luxurysociety.com

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    Filed under Business, Fashion, Fashion Industry, Fashion Marketing, Luxury Brand, Marketing, Media Outlet, Merchandising, Place, Sunglasses

    2011 Sunglasses Fashion Styles

    Beautiful and attractive eyes are the most appealing part of a person’s body. They introduce a person to the world. So, how about turning the world beautiful by donning a beautiful pair of sunglasses on those gorgeous eyes? Sunglasses are one of those indispensable accessories that mask or change the entire image of a person. These days, designers are creating daring sunglasses that turn old-fashioned pieces of clothing and add-ons into a futuristic look, extending their shelf life for years. Whether you are looking for sunglasses for a business look, sports wear, or a bold and ultra-trendy look, the market has numerous high-end brands offering you your choice. Like every year, 2011 too has brought some unique sunglasses trends different from the previous years. Glance through the lines below to find out the sunglasses fashion for 2011.

    2011 Sunglasses Fashion Styles

    Big & Bold

    The most fashionable and preferred sunglasses are huge frames with dark lenses. The admirers of these glasses range from the young and old, and hence, the demand for them is constantly on the rise. These massive and bold sunglasses are also flaunted by celebrities to hide their identities in public places. Thus, for people who follow the style quotient celebrities, bigger frames and darker lenses is the way for that chic style statement. Almost all fashion brands offer a whole range of retro sunshades to meet their customers’ needs.

    Sports Sunshades

    Apart from the huge frames, sports sunglasses are another trend that are rapidly gaining popularity. It is due to style that they ooze out and present an ‘almost everything goes’ statement that they are being fascinated by many people. Moreover, the shades are available in a wide range of colors, frames and lenses which cannot be avoided by those wanting eyeballs. You have a frame to match your every single dress and style, thereby portraying a different personality each day. The casual and fashionable look in affordable price makes sports sunshades a hot favorite for 2011.

    Shield Sunglasses

    Sporting shield sunglass is another fashion trend that is creating waves mainly due to their trademark single-piece lens that fits both the eyes. For those having a round face, these sunglasses perfectly wrap around your face, thereby adding style and character to your personality. If shield sunglasses are what you are willing to experiment with, in 2011, check out the lenses available in different colors and color combinations to fit your style.

    Retro Look

    The 50s, 60s, 70s, 80s and 90s look is making a comeback. Considered highly fashionable, this look is expected to be flaunted extremely in 2011. Round glasses and replica sunshades are highly in demand mainly due to their high competitive prices and quality. Easily available at a fraction cost as opposed to their authentic counterparts, the retro shades can be found in all shapes and sizes. Further, they even provide UV protection which serves as an added advantage.

    Diva Delight

    Step into the diva look by picking up one of these over-sized and angular frames in contrasting shades. The bright colored rims are complemented by lenses in colors of jet black, brown or mixed shades. The jeweled accents and glitzy embellishments on the temple add a touch of class and elegance.

     

    Text Source: lifestyle.iloveindia.com

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